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An Investigation of How Leadership Styles Influence Employee Engagement in Airtel Nigeria, Nasarawa State

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  • NGN 5000

Background of the Study

Employee engagement has become a central focus in organizational management, as engaged employees tend to be more productive, committed, and innovative. Leadership style is a key factor influencing employee engagement, as it shapes workplace culture, motivation, and job satisfaction (Bass & Riggio, 2023). Effective leadership can inspire employees, foster a sense of belonging, and encourage high levels of performance, whereas poor leadership can lead to disengagement, low morale, and high turnover rates (Khan et al., 2024).

Airtel Nigeria, one of the leading telecommunications companies in the country, operates in a competitive industry where employee engagement is crucial to maintaining service quality and customer satisfaction. In Nasarawa State, Airtel’s workforce includes employees in various roles, such as customer service, technical support, and sales. Different leadership styles—such as transformational, transactional, and laissez-faire—can have varying effects on these employees’ engagement levels.

Despite extensive research on leadership styles globally, there is limited empirical data on how leadership practices in Nigeria’s telecommunications sector specifically impact employee engagement. This study seeks to examine the link between leadership styles and employee engagement in Airtel Nigeria, Nasarawa State, providing insights into how leadership strategies can be optimized to enhance workforce motivation and performance.

Statement of the Problem

Many organizations struggle with employee disengagement, which leads to reduced productivity, poor service delivery, and high staff turnover. In Nigeria’s telecommunications sector, where competition is intense, maintaining an engaged workforce is essential for sustaining business success. However, leadership approaches in many companies may not always align with employee expectations or workplace needs, leading to dissatisfaction and disengagement (Ojo & Adebayo, 2023).

Airtel Nigeria has implemented various leadership strategies to drive employee engagement, but the effectiveness of these strategies remains unclear in Nasarawa State. Some employees may thrive under transformational leadership, where they are inspired and mentored, while others may respond better to transactional leadership, which emphasizes rewards and performance-based incentives. Understanding which leadership styles work best for employee engagement in Airtel Nigeria will help improve managerial strategies and enhance workplace morale.

Objectives of the Study

  1. To examine the predominant leadership styles practiced in Airtel Nigeria, Nasarawa State.
  2. To assess the impact of different leadership styles on employee engagement in Airtel Nigeria.
  3. To identify challenges associated with leadership practices in Airtel Nigeria and their effects on employee motivation.

Research Questions

  1. What are the predominant leadership styles in Airtel Nigeria, Nasarawa State?
  2. How do different leadership styles impact employee engagement in Airtel Nigeria?
  3. What challenges do employees face concerning leadership practices in Airtel Nigeria?

Research Hypotheses

  1. Leadership style has a significant impact on employee engagement in Airtel Nigeria.
  2. Transformational leadership positively influences employee engagement in Airtel Nigeria.
  3. Ineffective leadership practices contribute to employee disengagement in Airtel Nigeria.

Scope and Limitations of the Study

This study will focus on Airtel Nigeria’s employees in Nasarawa State, assessing how leadership styles influence their engagement. It will examine managers’ leadership approaches and employees’ perceptions of their effectiveness. Limitations include potential bias in employee responses and variations in leadership practices across different Airtel branches.

Definitions of Terms

  • Leadership Style: The approach a leader takes to direct, motivate, and manage employees (Bass & Riggio, 2023).
  • Employee Engagement: The level of enthusiasm, commitment, and motivation employees have toward their work and organization (Khan et al., 2024).
  • Transformational Leadership: A leadership style that inspires employees through vision, encouragement, and personal development (Burns, 2023).
  • Transactional Leadership: A leadership style focused on structure, rewards, and performance-based management (Goh et al., 2024).




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